Guest Post by Blake Sanders: Groupon, Facebook Places, Foursquare… Pick Your Poison!
Tweet Buffer Almost everyone has smartphones that utilize high speed internet these days, and one of the most successful social media advertising technique business owners are using is through location-based networks. There are many geolocation applications out there today but the most popular ones are Foursquare, Groupon, and Facebook Places. When users allow these applications to track their location through their smartphone, they can take...
Read MoreFacebook Ads: How Much Does Body Text Play a Role?
Tweet Buffer While monitoring a Facebook Ad campaign for a client, I had a few interesting realizations involving the ad copy (or text portion of the ad). I thought I’d share these simple yet significant realizations in hopes of sparing some hair pulling by frustrated advertisers. This ad campaign was focused around a Gas Card Giveaway with the objective of directing fans to the client’s Facebook page to enter the contest. As many know,...
Read MoreSMX West Here We Go…!
Tweet Buffer Next week I am off to a return trip to SMX West, one of the biggest west coast search marketing events you could ever attend. Through the years I have attended several SMX events, and in my opinion they are by far the best for SEO’s, PPC addicts and Internet marketers…oh, and of course social media peeps. I am especially excited about this event because of the several new tracks Danny Sullivan (organizer) has...
Read MoreWhy is Facebook a Powerful Marketing Tool?
Tweet Buffer Facebook started as a way for college kids to stay in touch with each other and has grown into something completely different. In fact, if a company is not featured with at least a Facebook page, they run the risk of being left in the dust and labeled as an antiquated player in the industry. The latest and greatest social media marketing tool is to use the Facebook Fan Pages. Ironically, just a few days ago it was announced by...
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